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OUR STORY

Welcome to Purse Swag Boutique

At Purse Swag Boutique, we’re more than just an online store—we’re your destination for chic handbags, stylish accessories, and trendy women’s clothing. Our mission is to offer products that not only enhance your personal style but also bring vibrant energy to your wardrobe.

For over two decades, we’ve been proud to provide stylish, high-quality products at affordable prices. It all started in 2008 when we began creating custom, private label, and wholesale products for sororities and women’s organizations. Our first custom handbag, “Truly Pink”, inspired by breast cancer awareness, became an instant success, selling out across the Midwest and solidifying us as a trusted name in fashion. From that defining moment, Purse Swag Boutique was born, fueled by a passion for style and a commitment to empowering women.

Our Commitment to Women

While fashion is at the heart of what we do, our purpose extends beyond the runway. We’re deeply committed to supporting issues that impact women, such as breast cancer awareness, domestic violence prevention, and combating human trafficking. A portion of every purchase goes directly to organizations making a difference in the lives of women and at-risk teenage girls.

By shopping with Purse Swag Boutique, you’re not just embracing your unique style—you’re joining a movement to uplift and support women everywhere.

Golf Girl Glam™

Golf Girl Glam™ is a signature collection of Purse Swag Boutique, created to bring chic-luxe style to the golf course. This line celebrates fashion-forward women who love the game, combining performance with elegance. From custom towels and headcovers to apparel and accessories, Golf Girl Glam is designed for women who want to stand out with confidence and flair.

As an avid golfer myself, I’ve experienced first-hand how limited the options can be for women who want both style and function on the course. Golf Girl Glam was born from my passion for the game and my love of fashion—a way to merge the two and create pieces that feel as bold and beautiful as the women who wear them.

Disclaimer: Golf Girl Glam™ is a trademark of Purse Swag Boutique. Trademark registration is in progress. All products, designs, and content associated with Golf Girl Glam are the intellectual property of Purse Swag Boutique. Unauthorized use or reproduction is strictly prohibited.

A Note from the Founder

Purse Swag Boutique has always been a reflection of my love for style, confidence, and creating pieces that make women feel seen. As much as I adore fashion, I’m also an avid golfer — and I quickly realized the golf world needed more chic, feminine, and luxe options for women who want to shine both on and off the course.

That’s why I created Golf Girl Glam™. It’s more than a collection — it’s a movement to redefine what women’s golf style looks like. Every piece is inspired by my personal journey on the course, combined with my commitment to designing products that make women feel empowered, beautiful, and unforgettable.

Thank you for being part of this journey. Whether you’re carrying a Purse Swag handbag or stepping onto the green with Golf Girl Glam, my hope is that you feel bold, confident, and unapologetically stylish.

— Latrece, Founder & Creative Director

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